Partnering with a Legacy: Designing for the One New Zealand Warriors
The One New Zealand Warriors - ranked among the country’s fastest growing businesses and the only sporting organization in this year’s Deloitte Fast 50. Being a part of that growth is an honor I don’t take lightly. This club isn’t just a team. It’s a symbol of resilience, history, and a culture that’s grown far beyond the pitch.
Working alongside the Warriors means being a part of something much bigger than just the sport. It’s about connecting with fans, celebrating their passion, and telling their stories through design. Every jersey, every tee, every piece of merch is an opportunity to engage with a community that’s as dedicated as they come.
The Captain's Run Tee isn’t just another jersey.
It’s a design that blends culture and the game, featuring a pāua pattern and the Warriors' iconic script logo. This unique design is all about connecting the heart and body of the wearer, with the strength of both the jersey and its story.
When I designed the socials for this release, I focused on highlighting the intricate details that make this tee stand out. From the bold pāua pattern to the flow of the Warriors’ logo, every shot was about showcasing the heart of the design. The aim? To remind fans that this isn’t just merch—it’s a symbol of strength, culture, and pride.
The 2025 One New Zealand Warriors Collection: A New Era, A New Chapter
The 2025 One New Zealand Warriors collection is more than just apparel - it’s a statement. A fresh chapter that blends the team’s rich heritage with the excitement of what's ahead. Each piece is designed with purpose, rooted in the Warriors’ legacy while embracing a future that’s bold, dynamic, and unapologetic.
